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Optometric Outreach

Grow your OD referral network.

Referring optometrists are the lifeblood of a surgical practice. We build and run optometric outreach programs — liaison strategy, CE events, co-management materials, and tracked field activity — that grow referrals you can measure.

Why it matters

Referrals are relationships, managed.

Liaison strategy

Field outreach planning, target lists, and activity tracking that turns visits into referrals.

CE events & dinners

Plan and promote CE symposia and physician dinners that strengthen OD relationships.

Co-management materials

Referral pads, co-management guides, and education that make referring easy.

What's included

What this engagement includes.

  • OD target list and territory planning
  • Field liaison strategy and tracking
  • CE event and dinner planning
  • Co-management and referral materials
  • Outreach activity reporting
  • Referral growth measurement
How it works

How we build referral growth.

01 / MAP

Target

Identify and prioritize referring and prospective ODs.

02 / EQUIP

Enable

Materials and events that make referring easy.

03 / VISIT

Engage

Structured field outreach and relationship building.

04 / TRACK

Measure

Activity and referral reporting that proves ROI.

Questions

Answered.

We build the strategy, materials, tracking, and reporting — and can help you hire, onboard, and manage a liaison, or work alongside one you already have.

We track field activity (visits, events, touchpoints) against referral volume so you can see which relationships and activities actually drive surgical referrals.

Yes. We plan, promote, and manage CE symposia and physician dinners — venue, invitations, RSVPs, and follow-up — built to deepen OD relationships.

Start the climb

Ready to grow OD referrals?

Book a strategy call, or request a free audit of your outreach and referral program.