Ophthalmology · Illustrative example
Help LASIK interest become a consultation
The challenge: Prospective patients are interested in vision correction but still have questions about candidacy, cost, and what happens next.
The approach: Pair clear procedure education and doctor videos with a focused consultation page, relevant search campaigns, and a consistent follow-up process.
What we would measure: Qualified inquiries, booked consultations, attendance, and cost per booked consultation.
Dentistry · Illustrative example
Make the next step clearer for implant patients
The challenge: Patients exploring dental implants need to understand their options, the treatment process, and the financial conversation before booking.
The approach: Build an implant-focused page with helpful videos, clear next steps, and financing information. Align ads and front-desk follow-up with the same message.
What we would measure: Qualified implant inquiries, consultation bookings, attendance, and treatment acceptance.